I was pleasantly surprised when I saw that Rita's, a water ice chain in Philly, popped up on Google Trends. Rita's opens up for the season on the first day of spring, and gives out free small water ices.
I predict a massive DDoS on Rita's physical infrastructure, with large queues blocking monetized traffic.
PS: Yes, I know that the majority of ice most people encounter is composed of water and not carbon dioxide or methane hydrate. Water ice is a Philly thing, so don't ask.